Sanitizing and maintaining strict cleanliness standards are not a new concept to skincare professionals. We have been trained to take extreme precautions to protect public health, and ourselves, when engaging with clients in our practices. Now, as we maintain those standards (and more) many of us will lead our clients in how to carry extra cautious practices and ideals outside of our businesses and into the gas station, the grocery store, the post office, to our friends’ and family’s homes and so on. Hand sanitizer is, no doubt, going to play a huge part in our lives as we navigate towards a “new normal.” The immediate intention of a hand sanitizer product is to protect people from harmful germs and bacteria, but we also must consider what we are extremely well trained in, skin health! How do we fight against contagions while still maintaining proper skin function? We are savvy skin health connoisseurs who must enlighten our clients, friends and family on how to protect and care for the strong, overexposed, vulnerable skin of the hands.

1. Responsible and Dependable Manufacturing – DIY hand sanitizers are just a search engine away. To feel safe and protected, many individuals and companies are compelled to create hand sanitizers. There are many factors involved with product formulation. For something as important as protecting from bacteria and viruses, it is important that anything you use must be legitimate. Manufacturers that use FDA approved, cGMP compliant labs offer the added layer of security in providing products that are proven to work as intended. An easy way to tell if the hand sanitizer you want to buy is effective is to look for “drug facts” on the label. This means the product comes from a lab that adheres to strict regulations and that the product has been tested to support efficacy claims.
2. Kill the Germs Without Compromising the Skin’s Defenses – Wash. Dry. Sanitize. Repeat. It is no secret that this protocol will result in dry hands. As we know, dry hands can often equate to a compromised acid mantle. If the barrier function is disrupted, this allows for an opportunity for inflammation, as well as an open door for harmful microbes to gain access to the skin. Then, would the intended efficacy of the hand sanitizer be causing more harm than good? A good AND effective product will include ingredients that compliment the anti-bacterial and anti-microbial components and nourish the skin, ensuring the integrity of skin health is maintained.
3. Therapeutic Scent – Many hand sanitizers on the market incorporate synthetic scent. This may give the false comfort of “clean” by tricking our senses but could aggravate skin sensitivity. Why not use therapeutic scent? Therapeutic scent is powered by mono-terpenes that are naturally abundant in the mastiha oil form of the MASQ-tech™ method. The unique and comforting scent is also strengthening skin defenses and skin immunity.

Your clients look to you as the expert in skin health. Not only will you be using hand sanitizer in your practice, but now you can retail a product you trust to keep your clients safe, protected and youthful. We are excited to be revealing two exciting things; 1. The New HEALTH Line intended to address all skin health issues and 2. Lira Clinical’s HEALTH Hand Sanitizer with the MASQ-tech™ method.